In this fiercely competitive environment, companies are frantically looking for ways to capture and retain people’s attention. As we go about our daily lives, the endless stream of visual stimulation gushing at us from animated ads on the street, videos on our mobiles, not to mention our social media feeds, creates a sense of constant movement that is vying for our attention.
Read more: https://www.toptal.com/designers/web/animating-the-web-in-the-post-flash-era
